// RESOURCES
Analytics Toolkit
Free templates, guides, playbooks, and tools to level up your analytics and experimentation practice.
AI Marketing Operations Assessment
Get personalized AI-powered marketing operations recommendations. Take this free assessment to discover tools and strategies that will optimize your marketing workflow and boost performance.
Get Custom GPT →AI-Powered Tech Stack Blueprint Generator
Generate intelligent tech stack recommendations with personalized technology architecture diagrams and implementation roadmaps for your business needs.
Get Custom GPT →Amplitude Audit Checklist
A comprehensive audit tool used by over 50 startups to review and optimize Amplitude event tracking setup, covering event definitions, user properties, data quality, and governance.
Get Checklist →Campaign Naming Documentation Builder
A custom GPT that helps marketing teams create and maintain consistent campaign naming conventions for better attribution and reporting.
Get Custom GPT →Event Tracking Playbook for Success
A comprehensive beginner guide that simplifies event tracking concepts into actionable steps with real-world examples from eCommerce, SaaS, Gaming, Healthcare, and Finance.
Get Playbook →Experiment Design Template for More Reliable A/B Tests
A structured framework for running A/B tests with greater confidence, covering hypothesis definition, sample size calculation, tracking setup, and results analysis.
Get Template →Goal-Setting Prompt
An AI prompt template for structuring and documenting growth goals, helping teams align on objectives and create actionable plans.
Get Prompt →Google Analytics Audit Template
A comprehensive spreadsheet tool to help teams set up Google Analytics 4 and audit existing implementations, with guided workflows for planning, tracking, and validation.
Get Template →Growth Analytics Maturity Self-Assessment
Comprehensive analytics maturity assessment with AI-powered insights and personalized recommendations to level up your data capabilities.
Get Custom GPT →Growth Model Template: B2B
A plug-and-play spreadsheet for B2B subscription businesses to model revenue, retention, and churn across the entire customer journey with built-in simulation capabilities.
Get Template →Growth Model Template: Regular E-Commerce
A plug-and-play spreadsheet for transactional e-commerce and marketplace businesses to model how ad spend, conversion rates, and average order value impact monthly revenue.
Get Template →Growth Model Template: Subscription
A ready-to-use spreadsheet template for B2C subscription businesses to project subscriber growth, model churn rates, and predict monthly recurring revenue.
Get Template →GrowthBook Starting Guide for Experimentation
A comprehensive playbook to help teams set up GrowthBook, optimize experiments, and improve feature rollouts with best practices for A/B testing.
Get Playbook →The Amplitude Experimentation Playbook
A practical step-by-step guide to planning, configuring, and analyzing A/B tests using Amplitude, covering hypothesis definition, feature flags, test analysis, and winning variant rollout.
Get Playbook →The Amplitude Guides & Surveys Playbook
A practical reference guide for setting up and managing in-app experiences using Amplitude's tools, covering Resource Centers, guided walkthroughs, targeted surveys, and user segmentation.
Get Playbook →UTM Generation Sheet
A standardized template for creating consistent, error-free UTM tags for campaign tracking, with pre-filled references and automated URL builders.
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